About Zero B.S. Digital
Hi Im Natalie
I’m the founder and CEO of Zero B.S. Digital.
I live and work in New York City.
Five years ago, my husband and I started a service business.
Back then I had no idea this was going to change my life and carrier.
But that’s exactly what happened.
In the first year of running our business we hired a marketing agency. They promised us we’re going to get more leads then we can handle.
They delivered approximately…
minus $5,000.
I decided I need to understand this stuff myself.
So I took a course and learned how to build websites.
Then I learned Google Ads.
Then Meta Ads.
And SEO.
And copywriting.
And branding.
And consumer psychology.
And business strategy.
At some point, this stopped being something I’m learning because I have to…
and became something I’m obsessed with.
Somewhere between starting a carpet cleaning company, wasting money on bad marketing, building websites, running ads, studying business and obsessively trying to figure out why customers choose one company over another…
I had accidentally become pretty damn good at this.
So what does any of this have to do with your business?
After years of running a real service business, I learned that getting seen is only half the battle.
You can have a website.
You can rank on Google.
You can run ads.
You can post every day.
But none of that matters if you’re not attracting premium customers.
Or if you can’t explain why they should pick you.
Without that, you’re still competing on price.
That’s the problem I help businesses solve now.
We figure out who your ideal customer is. What they want. And what they are willing to pay for.
We uncover what makes your business worth choosing.
And turn this into a message your customers actually understand.
Then we build the website around it.
Because better marketing shouldn’t just get you more customers.
It should help you get better ones.